GDPR

The EU’s general data protection regulations are the most important aspect of European data protection legislation of the past 20 years. Valid from 25 May 2018.

The GDPR replaces the EU Data Protection Directive from 1995 (European Directive 95/46 / EC), which regulates the rights of EU citizens to their data and the creation of uniform data protection laws across Europe.

How does GDPR Affect my Business?

The GDPR replaces the EU Data Protection Directive from 1995 (European Directive 95/46 / EC), which regulates the rights of EU citizens to their data and the creation of uniform data protection laws across Europe.

 

Personal data implies any data that can be used directly or indirectly to distinguish that person. This can be anything from a name, computer IP address, banking information, or location information.

Depending on the severity of non-compliance, companies may be fined up to 2% of annual global sales or EUR 10 million, whichever is greater. In more serious diseases, it can reach up to 4%. This rule applies to data controllers and processors.

Who Can I Call?

You can still cool corporate and individual ownership / partnerships, as long as the phone numbers that have been dialed by the telephone regulatory bureau and the business telephone regulatory bureau are registered every 28 days, as well as any internal pressure files you have. You should always give them the option to cancel future calls.

Who Can I Email?

You can only email contacts who have given you permission to contact them specifically for your company. The GDPR applies to data processing and control.

What about Bought in Data?

Company employee email addresses can be purchased for third-party email campaigns. Legitimate interest is used to process this personal data, provided all of the following criteria are met:

  • A company is defined as a limited liability company, public company, limited partnership, or government department and can be emailed (for example, Joe.bloggs@examplelimited.com) without prior approval.
  • Company employees should be given the opportunity to opt out or not to receive email marketing.
  • The advertised product or service may be purchased in professional quality by the recipient.
  • The advertised product or service may be purchased in professional quality by the recipient.
  • The sender must identify himself and provide contact details.