CCPA

California Consumer Privacy Act

 

 The CCPA gives California users strong rights to the confidentiality and control of their personal information, including the right to view it, the right to have it deleted, and the right to refuse to sell personal information the company collects, as well as additional protection for minors.

 

CCPA in action?

CCPA was signed into law on June 28, 2018 and went into effect on January 1, 2020.

 

The intentions of the Act are to provide California residents with the right to:

  • Know what personal data is being collected about them.
  • Know whether their personal data is sold or disclosed and to whom.
  • Say no to the sale of personal data.
  • Access their personal data.
  • Request a business to delete any personal information about a consumer collected from that consumer.
  • Not be discriminated against for exercising their privacy rights.

Definition of “Personal Information”

CCPA defines personal information as information that identifies, connects, describes, relates fairly, directly or indirectly, or can reasonably be associated with a particular user or household, such as: B. real name, alias, mailing address, unique personal identifier , online identifier, internet protocol address, email address, account name, social security number, driver’s license number, passport number or other similar identifier.

How does Dutando Comply to the CCAP Law?

  • Ensuring we have permission to email the people in our database.
  • Not using misleading header information.
  • Self-Identifying of our email as an advertisement.
  • Promptly including our physical address in the template.
  • Include a clear and conspicuous mechanism for opting out of receiving emails from us in the future.